Top 5 men's watches adopted by women

Why should some watches be reserved for men when women wear them with such elegance? From the Oyster Perpetual to the Superocean, this top 5 proves that A taste for luxury watches has no gender.

5) Longines Spirit – Airy elegance

Originally designed for pilots with a robust 40mm stainless steel case, a COSC-certified (Swiss chronometer) L888.4 automatic caliber and water resistance to 100m, the Longines Spirit renders a tribute to 1930s aviation.

Women are adopting it en masse for its aerial finesse A matte dial with Super-LumiNova luminescent hour markers, a bidirectional black ceramic bezel engraved with a 24-hour rim, and an interchangeable steel bracelet that effortlessly transitions from sporty to tailored. Worn by influencers like those from @watchfam and @horologyworld, it captivates with its perfect balance between technicality and visual lightness.

Longines dominates in popularity thanks to its unbeatable value for money (around €2,500), its explorer heritage (Lindbergh, etc.) and its everyday versatility, acclaimed by 30% of female customers according to watch forums.

4) Breitling Superocean – The icon of daring diving

Born in 1957 as the first diving watch waterproof to 200m (now 300m on Heritage models), the Superocean sports a unidirectional ceramic bezel, a Breitling Calibre 17 (COSC, 38h power reserve) and a muscular design with prominent lug guards.

Women are reclaiming it for its bold aesthetic Versions ranging from 36 to 42 mm with a mother-of-pearl white dial, diamond-cut hour markers, or ocean blue gradients, are worn by adventurous women like Breitling ambassadors (Raquel Welch in the 70s, revisited today). On Instagram (#SuperoceanGirl), it shines when stacked with thin straps or worn alone for a chic dive-watch look.

Breitling capitalizes on its iconic robustness and explosive popularity (+25% female sales in 2025), thanks to inclusive campaigns and an accessible price (€4,000-€6,000) for a legendary diver.

3) Blancpain Fifty Fathoms – The Legend of the Depths

An absolute pioneer in diving watches since 1953 (the first watertight vessel to 91m for the French Navy), the Fifty Fathoms excels with its anti-rotating sapphire bezel, automatic calibre 1153 (100 h power reserve), 300 m water resistance and "tropical" gradient dial.

Although Blancpain launched 38mm women's versions in 2025, but the men's models remain ultra-popular with women for their raw power: vintage bakelite indices, sandwich lume, and interchangeable NATO rubber strap. Celebrated by professional divers and stars like @deepseadivergirls, it embodies Underwater adventure with elegance. Its legendary status (used by the US Navy) and growing popularity (women's sales up 40%) make Blancpain an elitist choice (€12,000+), acclaimed for authenticity and rarity.

2) Omega Seamaster Aqua Terra – Versatility and sporty elegance

Launched in 2002 as the successor to the James Bond Seamaster, theAqua Terra merges nautical and terrestrial with Master Chronometer caliber 8900 (antimagnetic to 15,000 gauss, 60-hour power reserve), steel or titanium case, and dial "teak" horizontal, evoking a ship's deck.

Despite its masculine positioning, Omega reports that 40% of its Aqua Terra sales go to women, who love the 30mm inspired versions but often prefer the 38-41mm for a style "boyfriend watch" versatile From the office in a suit to sailing in shorts. Pistachio green or sunny blue dials are a hit on TikTok.

Its absolute popularity (Omega bestseller 2025) rests on the sporty-elegant balance, METAS certification and a strategic price (€6,000-€8,000), adopted by an active and globetrotting female clientele.

1) Rolex Oyster Perpetual – The timeless classic of watchmaking

An icon since 1926 (the world's first watertight boat thanks to Mercedes Gleitze crossing the English Channel), theOyster Perpetual shines with its caliber 3230 Perpetual (70 h power reserve), polished/satin Oystersteel case, and bold coloured dials (candy green, turquoise, starry sky black).

Universally embraced by women (unisex sizes 28-41 mm), it is the Holy Grail of watchmaking: worn by celebrities like Kendall Jenner or anonymous women on #RolexGirl, for its timeless simplicity, its explosive residual value (+20%/year) and its comfort.

Rolex reigns supreme thanks to the unparalleled popularity of these models (waiting times of up to 2 years in stores), transcended by the women who wear them. a genderless statementwith an entry-level model starting at €7,000.

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